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Calling All Conscious Students!

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As the premier nonprofit organization dedicated to elevating humanity through business, we are excited to announce our first Student Business Plan Competition with more than $75,000 in prizes to be awarded to the top four winning student teams.  Deadline to enter is March 14, 2017.

Open to U.S. and international students attending undergraduate, graduate and high school/secondary academic institutions, the Conscious Capitalism Student Business Plan Competition invites the submission of businesses–both early stage and conceptual–which are based on a Higher Purpose beyond solely maximizing profit, one of the four guiding tenets of Conscious Capitalism. Winning entries will also be judged on how the business will live up to that purpose through implementation of Conscious Capitalism’s other three tenets: Stakeholder Orientation, Conscious Leadership and Conscious Culture.

“If Conscious Capitalism is to become synonymous with ‘business as usual,’ future generations will need to embrace and practice capitalism as a force for good in the world,” said Conscious Capitalism, Inc. co-CEOs, Doug Rauch and Alexander McCobin. “Millennials and the subsequent Generation Z will determine whether a more conscious practice of capitalism can indeed elevate humanity through business well into the next century. We are thrilled to give them the opportunity to do just that.” Continue reading…


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We First – Elevating Humanity Through Business

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If you’re in the brand marketing and advertising world, chances are you’ve heard of Simon Mainwaring.

Before committing to elevating humanity through business with his brand consultancy, We First, he had already won over 60 international creativity awards spanning the Cannes Advertising Festival, British Design & Art Direction, U.S. One Show and others.  His career included heading notable accounts with some of the leading creative agencies in the industry, including  Nike at Wieden+Kennedy in Portland and Motorola at Olgilvy in Los Angeles.

Simon’s professional achievements were something to be proud of for sure. But two life changing epiphanies would reveal to him that his business acumen could bring much more value into the world than it was. Continue reading…


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Whole Foods CEO to Keynote HigherPurpose17

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When Conscious Capitalism, Inc. decided to locate its headquarters in the San Francisco Bay Area, we knew we had to mark the occasion with something big. In partnership with the Bay Area Chapter of Conscious Capitalism, we look forward to hosting our first local full-day conference, HigherPurpose17, on February 28.

Joining us for this momentous occasion is co-founder and CEO of Whole Foods Market, John Mackey. You may also know Mackey as co-founder of Conscious Capitalism, Inc. and co-author (along with Raj Sisodia) of Conscious Capitalism: Liberating the Heroic Spirit of Business.

Influenced by the popular program format of Conscious Capitalism, Inc.’s annual spring conference, HigherPurpose17 will feature interactive, actionable breakout sessions that explore how identifying and pursuing a higher purpose positively impacts businesses and is the key to recapturing the ethos of capitalism as the greatest force for good in the world.

Supplementing Mackey’s keynote will be: Continue reading…


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REI CEO to Keynote CC2017

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We are so thrilled to announce that Jerry Stritzke, chief executive officer and president of REI will be a keynote speaker at Conscious Capitalism 2017. The ninth annual conference—promoting business as force for good to elevate humanity—will be held in Philadelphia, April 18-20.

If you’re not already aware, Conscious Capitalism 2017 is a three-day event designed for CEOs and their executive leadership teams, entrepreneurs, the consultants and coaches who support them, and anyone interested in learning more about Conscious Capitalism. In addition to riveting keynotes, the conference will feature more than thirty 75-minute practicums delivering practical tools and best-practices to help attendees apply Conscious Capitalism principles to everyday decisions. Continue reading…


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Get the Book!

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If you’ve found your way to this Blog and have not yet read Conscious Capitalism: Liberating the Heroic Spirit of Business, don’t put off this life-changing experience any longer.

You most likely already believe that business is good because it creates value, it is ethical because it is based on voluntary exchange, it is noble because it can elevate our existence, and it is heroic because it lifts people out of poverty and creates prosperity.

You’ve known since beginning your career that free enterprise capitalism is the most powerful system for social cooperation and human progress ever conceived. That it is one of the most compelling ideas we humans have ever had. Continue reading…


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L.A. Kitchen – Elevating Humanity through Business

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We are so excited to have three inspiring “Stories Elevating Humanity through Business” videos to kick off 2017!

Our first is L.A. Kitchen, an East Los Angles-based nonprofit harnessing the power of food to better their community. They recover fresh fruit and vegetables to be used in a culinary arts job-training program for former inmates and young adults leaving the foster care system.

The business was founded by nonprofit pioneer, Robert Egger, who previously ran the renowned D.C. Central Kitchen, which has prepared millions of meals for low-income and at risk residents of that city since it opened in 1989.

How can a not-for-profit business be a shining example of Conscious Capitalism? Continue reading…


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Greyston CEO to Keynote CC2017

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We are so pleased to share that Greyston Bakery president and chief executive officer, Mike Brady, has been announced as a keynote speaker at Conscious Capitalism 2017. The ninth annual conference—promoting business as force for good to elevate humanity-—will be held in Philadelphia, April 18-20.

As the first registered benefit corporation in the state of New York, Greyston Bakery is an exemplary company practicing Conscious Capitalism. Greyston is heralded by consumers for its decadent brownies, which are also the featured ingredient in Ben & Jerry’s Chocolate Fudge Brownie and Half-Baked™ ice cream flavors. However, it is the company’s innovative Open Hiring™ Model that is setting the bar for what it means to be a responsible business in the 21st century.  

As Brady explains it, “Open Hiring fundamentally disrupts traditional HR practices by investing in bringing people in rather spending to screen people out. Open Hiring creates opportunities for people who have often been excluded, filling jobs without judging applicants. No questions asked. Period.”
Continue reading…


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Elevating Humanity through Blogging

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Welcome to the new Conscious Capitalism, Inc. Blog!

This is where we will share with the Conscious Capitalism community a regular supply of thoughtful and compelling content to help advance the purpose of our movement, which is to elevate humanity through business. And, yes, since it has yet to be officially named, you will get a chance to put your creativity to work and suggest one as part of our CCI Blog Naming Contest…keep reading to find out how.

The launch of this Blog is just one of many commitments we are making as part of CCI’s 2017 Strategic Communications Plan. As you will experience in the coming months, CCI is renewing its focus on providing you–the movement’s extremely dedicated members–with every bit of information and empowerment we can to spread the good word of Conscious Capitalism. Continue reading…