Greg Harmeyer, CEO of TiER1 Performance Solutions and TiER1 Impact, joined co-host Tanya Kleindienst, Managing Director of Ready to Reach LLC, to share a thoughtful framework for cultivating Conscious Leadership. Drawing insights from his book Impact with Love: Building Business for a Better World, Greg weaves together philosophy and actionable practices to help leaders navigate ethical dilemmas, foster trust, and drive meaningful change.
Below are the four pillars from his framework to build a thriving Conscious Culture.
1. Trust: The Cornerstone of Culture
Trust isn’t just a nice-to-have; it’s an essential currency for businesses. Neuroscience shows that trust releases oxytocin, creating a positive feedback loop of connection and cooperation. “A healthy environment builds trust, and trust builds engagement, creativity, and commitment,” Greg explains.
Businesses that prioritize trust foster a sense of vitality and collaboration among their teams. Greg challenges leaders to see trust as critical as financial profit—it’s what energizes organizations to reach new heights.
2. Clarity: Culture Starts with You
Every organization reflects its leader. Greg emphasizes that to create a Conscious Culture, leaders must first gain clarity about their own values and intentions. “Who do you want to be? Who do you want your organization to be?” he asks. Authenticity becomes the foundation for a culture aligned with the leader’s beliefs.
By grounding their decisions in a clear value system, leaders can authentically influence priorities, interactions, and decisions under pressure. This clarity sets the tone for how their organization behaves and thrives.
3. Consistency: The Daily Practice of Leadership
Culture isn’t built in a day—it’s shaped by daily actions. “Every choice you make, from how you treat people in moments of struggle to how you show up during challenges, defines your culture,” Greg states.
Greg highlights the importance of consistency, especially in challenging times like layoffs, which can erode trust. Leaders who consistently demonstrate care and solidarity maintain cultural integrity even under pressure, reinforcing the ethos of “we’re all in this together.”
4. Accountability: Owning Impact
Accountability isn’t about assigning blame—it’s about fostering ownership and growth. “Accountability means supporting people as they own their impact on the organization, helping them learn from mistakes,” Greg notes.
This growth-oriented approach allows teams to reflect on successes and setbacks with humility. When leaders stand side-by-side with their teams during tough moments, they cultivate resilience and inspire alignment toward shared goals.
By integrating trust, clarity, consistency, and accountability into their leadership styles, business leaders can transform their organizations into Conscious Cultures. Greg’s framework provides a roadmap for creating environments where both purpose and profit can thrive, leaving a positive impact on employees, communities, and beyond.
If you’d like to dive deeper into Greg’s insights, watch the full video here!