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Forbes: Is Love The Next Buzzword In Business?

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By Corey Michael Blake – Recently, I stood in a hotel ballroom with 199 other CEOs of companies worth $5 million and up. Some people ran smaller organizations like I do. Some led $60 billion-dollar empires. Amidst the leather couches and organic food treats, I listened for two days as they discussed the future of capitalism and what a conscious company is. And then in a moment of clarity, the room came into focus and I realized…they’re totally missing the boat.

That’s not to say that I was surrounded by people who are in any way bad. These are some amazing folks sporting impressive resumes 20 pages deep with accomplishments and awards. They are good people working hard to connect with one another. But too many of them are chasing the wrong definition of what it means to be conscious.

I was reminded of what Tom Brokaw once said: “It’s easy to make a buck. It’s a lot tougher to make a difference.”

Tom Brokaw

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