Wendy Baird

Wendy Baird is president of Insight180, a branding agency for b2b advisory businesses and nonprofits — those that “sell the invisible.” She has been advising companies, speaking and facilitating workshops on positioning strategy, name development, brand identity, and messaging and design strategy for more than 25 years, helping to align organization’s values with their brands and bring their business visions to life.  Wendy recently served on the boards or advisory committees of Howard Tech Council, National Family Resiliency Center, and Ignite Howard County. A big picture thinker who thrives on collaboration, Wendy has a talent for drawing out the creative side of even the most left-brained folks. A Reiki practitioner, and singer and actress in her spare time, she is known to break into song unexpectedly.