Cristina is passionate about Conscious Capitalism because it allows human beings to find their true potential and consistently use their talents to serve a higher purpose. She believes it is our commitment to a higher purpose what makes us efficient in the world. Human beings thrive on hope and love; we are tribal by nature and the Conscious Capitalist community is a place to be of service to others through our inner gifts, our courage, and creativity.

Cristina holds a BSIE from Tecnológico de Monterrey and a MS in Sustainability and Social Innovation from HEC Paris. She has a certificate in Social Business/ Enterprise and Poverty, also from HEC Paris. Her professional background is focused on volunteer work in health care nonprofit organizations and supporting with logistics for an international forum focused on gender equality in the workplace. Prior to joining Conscious Capitalism, Inc, she served in the board of her family’s manufacturing business in Mexico, specializing in continuous improvement.

Cristina was born in Leon, Mexico and spent her early childhood in sunny San Diego, CA. In the last 6 years, she has lived in Montreal, Boston, Paris, and recently returned to California to enjoy the foggy and eclectic city of San Francisco. She considers herself a healthy foodie and an eco-warrior. She loves hiking, camping, stargazing and incorporating conscious consumerism, zero-waste and mindfulness to her everyday life.