Ben & Jerry’s ice cream is good. Okay,really good. But when you mix in the delectable delights created by Yonkers, NY based Greyston Bakery, you get the Chocolate Fudge Brownie and Half Baked™ flavors that are two of the iconic ice cream company’s most popular. More than just its brownies, however, what makes Greyston stand out among the growing number of businesses built upon a more conscious practice of capitalism is its innovative approach to hiring.
By filling jobs without judging applicants or asking any questions, Greyston’s Open Hiring™ program creates opportunities for individuals who have been excluded from the mainstream workforce. Complemented by community programs that provide employees and their neighbors with additional services that help people keep a job, Open Hiring provides people with the opportunity to experience the dignity of work and improve their lives and their community.
A proud statement you’ll hear all across Greyston is, “We don’t hire people to bake brownies, we bake brownies to hire people.” And it is that kind of commitment to a stakeholder oriented higher purpose which makes the story you’ll hear in Greyston CEO Mike Brady’s keynote at the 2017 Conscious Capitalism Annual Conference all that more inspiring.